Marketing Operations Analyst (Contract)

Bonusly is looking for a collaborative, action-oriented contract Marketing Operations Analyst to help guide the effectiveness of our marketing efforts. We are looking for someone who can support our Marketing team in making data-informed decisions. This includes scaling, experimenting, learning from data, and continuously improving data hygiene, reporting and analysis. You’ll help with the development of a reporting infrastructure that provides insight on the performance of all marketing channels, campaigns and initiatives.

✅ What you’ll do:

• Marketing Operations: use data and key marketing and sales systems to uncover business insights and turn them into impactful business recommendations. 
• Create dashboards and reports for SQMs, MQLs, and SQOs.
• Own and revamp our closed-lost and disqualification processes. 
• Conduct data analysis to identify areas for improvement and make data-driven recommendations to enhance marketing effectiveness.
• Manage and optimize HubSpot to execute campaigns, track performance, and generate insights.
• Provide suggestions on how we can improve and implement best practices within Hubspot. 
• Constantly look for ways to improve data quality and data hygiene.
• Partner with Sales Ops and other functions to ensure a clean automation and data setup.